Episode 49

Special: The Future of Experiences


February 10th, 2019

27 mins 38 secs

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About this Episode

    <p>Special Guests: Chris Clegg, Garnet Heraman, and James Kern</p><p>A look at an episode from the Innovation Podcast: In the second part of our chat about experiential marketing, we get into the future with James Kern and Chris Clegg. Garnet noted something he read in Ad Age recently about companies, in the wake of the data backlash, deemphasizing digital marketing and focusing on real-time face-to-face experiences. No people better than Chris and James to chat with about the implications of such a trend. </p>