Episode 204

The Human Marketer in a Digital World


October 20th, 2020

27 mins 20 secs

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About this Episode

    <p>On the latest episode, we are fortunate to have a repeat guest back with us. <a href="https://www.linkedin.com/in/awithers" rel="noopener noreferrer" target="_blank">Alex Withers</a> is in to talk about the role of the human marketer in an increasingly digital world. Alex is COO of a company called <a href="https://margo.me/" rel="noopener noreferrer" target="_blank">marGo</a> and has a long background in marketing. We learn about his background, a bit about marGo, why he left his cushy CMO job to start a new business, the role of the human marketer in light of constant amazing tech advancements, the direct sales industry, and how human marketers will evolve over the next few years. Alex is always a fun guest. Enjoy this one!</p>