Episode #3. How To Sell Stuff


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The link to Howard’s site: MichaelCheney.com/time/

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16 Responses

  1. Ken Mason Says:

    Hi Michael,

    Don’t let “The I Want It All For Free” crowd get to you. Some people will suck every bit of information from you for free and never buy or they buy get what they want out of it and then request a refund during the guarantee period. You are doing a great job and have a real flair for comedy. Keep up your good work, you make my day.

  2. Rob Richards Says:

    Great videos Michael!

    Thanks for sharing.

    ~Rob

  3. Affiliate Marketing Guide Says:

    Hi Michael,

    Thank you for the great amount of information you have shared free over the last few months. Great stuff in your videos.

    This reverse engineering video is very useful especially in getting the right mindset when creating my own products

    Thank you

    Webmaster

  4. Money Getting System - the lazy way Says:

    Wow, what a beautiful nature you are surrounded with. But so cold, a big difference between the south part of UK.

    By the way thanks for the good information about this product. It really seems to cover everything…

    All the best,
    Ulla H :-)

  5. John Warda Says:

    Michael you have made my day again!

    You make the greatest videos… I couldn’t stop laughing.

    Some really great information as well.

    Thanks,
    John

  6. Susanna Jade Says:

    Michael, I think the red you use for the background is TOO dang bright, perhaps you could tone it down a bit! More a burgundy,or an orange yellow. Or a gradient.

    Just a thought!

  7. Meg Says:

    Hi Michael,

    I just finished watching your third video. Thanks for spending the time, with us and for us.

    I have learned most of what you mentioned, but you are the first person who kept the comments targeted to one, specific product, as an example, not just “theory”. That helped.

    A couple of questions come to mind:

    ___ Is there anything that was “Missing” in the product?

    ___ How do you handle the sale when it is for something like a membership site, instead of a singleton product?

    ___ Are there technical ways to have people “tagged”, so they can buy an upsell “later”, (at an intermediate price point), as they DID purchase the product, are an “appreciated” customer, so should be made to feel so.

    I think this step is non-existent in today’s marketing.
    Most people are on budgets, and need to try to act responsibly, financially. So I hate OTO’s always being an enticement (but the method I just espoused makes it a win-win for both sides, again). It also treats the customer with respect.

    Is the way just to have the non-OTO customer shifted into a new auto-responder sequence to offer a new version of the (slightly-higher price point) OTO for the same product, later? Or, is there another back-room, webmaster technique?

    ___ How does one determine price?

    Well, that will be enough to get your mind off to the races!

    I also have to echo Ulla’s thoughts, Michael, that your part of Scotland looks beautiful in winter (and probably every other season).

    The time I came to Britain in the winter, I only got as far north as Oxford! But Scotland and the Hebrides were wonderful in summer! (It was my favorite part of Britain.)

    I’ll also say that you would enjoy Oregon, as my scenery looks very much like yours, at the moment. Come visit some time.

    Thanks again, Michael.

    With Kindest Regards,
    Meg

  8. Glen Says:

    HI Michael,

    Fantastic you’ve got your new high tech lights….now you have to bring in some ‘bling’ to your presentations :)
    Brown shirt…brown lounge…pinkie colored walls.

    Not a good look.

    Pink striped shirt (or whatever… scenery in the background (or something).

    Anything to brighten it all up…then it will be Cecil B DeMille stuff.

    But on a serious side…great free info…. and as for those who complain about you not providing enough…you said it all in the video….tell ‘em to opt out and don’t come back

    –Glen

  9. Ed McQuate Says:

    Hey Michael

    Great source, when the big
    boys create their products,
    its all outsourced.
    Something all marketers should
    really look at to save time
    and money.
    Not sure if the lights help,
    or can help

    Thanks
    Ed McQuate

  10. Robert Thomas Says:

    Video title sounds good but the last couple of videos wouldn’t play. Not sure why. All your other videos played ok.

  11. Phillip Skinner Says:

    Michael you have made my day again!

    You make the greatest videos…
    I couldn’t stop laughing2.

    So much really do~able information as well.

    Thanks a bi££ion Michael

    And Thank You John ‘£o£’

    Phillip

  12. Dianne Kneller Says:

    Hi Michael,

    Great information, :)

    Your explaination of the OTO’s was spot on.. when done right they are not so bad.. some completely suck….

    Nice view you have too, & great set up for the videos..

    Thanks, always appreciated, & love the fact you mess up occasionally, makes it even more entertaining.. :)

    Cheers, Dianne in NZ
    “Make 2008,Great”

  13. Deb St. George Says:

    Hi Michael,

    Good To See Your Videos.

    On Google Answers
    Q: Average Training Video Cost Per Minute

    it says
    the average cost per finished minute for a training video is between $1000 and $3000 and so you should be making some good income creating training videos.

    Anyway looks like Scotland is pretty cold this year. Pretty scenery. Thanks, Deb

  14. L Laing Says:

    “can 5148 happy customers really be wrong?” Under that same manner of thinking, if they can’t be wrong, neither can the people who say you waffling. Right? I don’t understand why the people who bought the Adsense videos are annoyed at you giving two away for free. It’s not like anyone learned anything different from them than was on the Google website. Saving my pennies. :)

  15. admin Says:

    L Laing,

    5148 people said I’m waffling? Interesting. :)
    All the knowledge in the world on making money is available to you if you read a million books but wouldn’t it be better to watch a series of 10 minute videos and then use the spare time you save to post positive comments on people’s blogs or build your business? :)
    Michael Cheney

  16. Glen Says:

    HI Michael,

    Great videos…I enjoy each one.

    I’m in the process of trying to figure out a lighting system, similar to the one you’ve recently purchased, but the choices and options are mind blowing and just too ‘techie’ for me.

    Can you please give me the details of the lighting system you purchased.

    Types of lights…wattages etc, and the types and size of ‘umbrellas’ you got.

    Thank would be fantastic if you could do that.

    –Glen

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